Crystal is the world's most trusted, validated, and accurate source of contact-level personality data. Thousands of organizations globally use our software tools to understand behavior and improve communication across their sales, training, and management processes.
\nOur Personality API allows developers to integrate Crystal's industry-leading personality data into any software application or internal system. We provide two main endpoints:
\nProfiles
\nThe Profile endpoint allows you to search Crystal's global database of personality profiles by email address, social media URL, and other unique identifiers. It is commonly used for:
\nAnalysis
\nThe Analysis endpoint allows you to use Crystal's predictive engine to generate new personality profiles from your own text samples and metadata. It is commonly used for:
\nThe API is available to Crystal Enterprise customers, and each customer has a unique API token. If you do not know your token, please contact your Crystal Customer Success Manager.
\nEvery request requires this header:
\nAuthorization: Bearer YOUR_TOKEN
\nYou may experience the following error codes:
\nCrystal creates DISC-based personality profiles by analyzing publicly-available data, often aggregate from public web pages via a third-party data partner. Crystal users may also publish their own assessment results to provide maximum accuracy.
\nOur analysis engine is trained and re-trained on thousands of anonymized, validated personality assessment results. We use a statistical, probabalistic approach to personality predictions, mapping out the correlations between specific traits and factual attributes like job titles, industries, skills, interests, and word choices.
\nCrystal's API and dataset is intended to be used for interpersonal communication, personal development, and training purposes. This often translates well into sales, marketing, and leadership use cases.
\nThis data is not intended to be used for hiring, candidate selection, credit reporting, or other decision-making purposes that may materially impact the data subject.
\nCrystal's API is available to approved partners with an annual agreement. For more information, please contact hello@crystalknows.com.
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\nAccepted Parameters:
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situation\"\n ]\n },\n \"blindspots\": {\n \"phrase\": [\n \"May become stressed by frequent collaboration\",\n \"May resist people who do not use a systematic approach to organizing work\",\n \"May have a hard time seeing the big picture\",\n \"May make premature judgements or critiques\"\n ]\n },\n \"building_trust\": {\n \"phrase\": [\n \"Back up your thoughts with clear data\",\n \"Set clear expectations for the conversation\",\n \"Trust that they will follow specific verbal instructions\",\n \"Share your qualifications or expertise\"\n ]\n },\n \"communication\": {\n \"phrase\": [\n \"Back up your thoughts with clear data\",\n \"Set clear expectations for the conversation\",\n \"Trust that they will follow specific verbal instructions\",\n \"Share your qualifications or expertise\"\n ]\n },\n \"drainer\": {\n \"phrase\": [\n \"Crowded, busy events\",\n \"When others do not follow through on promises\",\n \"Dealing with emotionally charged issues\",\n \"Chaotic situations\"\n ]\n },\n \"driving_action\": {\n \"phrase\": [\n \"Minimize the number of people involved in the meeting\",\n \"Allow them to propose a time\",\n \"Explain what the meeting will help them learn\",\n \"Ask them to propose the agenda\"\n ]\n },\n \"first_impressions\": {\n \"phrase\": [\n \"Discuss the cost breakdown\",\n \"Ask simple \\\"yes or no\\\" questions\",\n \"Ask them what problem they is trying to solve\",\n \"Be honest and direct about what you're offering\"\n ]\n },\n \"following_up\": {\n \"phrase\": [\n \"Make clear why you need their approval or input\",\n \"Be specific about when and why you need an answer.\",\n \"Ask a specific question, without pushing for a decision\",\n \"Give them more time to consider the options if they need it\"\n ]\n },\n \"meeting\": {\n \"phrase\": [\n \"Don't discuss personal stories\",\n \"Bring documentation to support your points\",\n \"Schedule your meetings at a precise time\",\n \"Use facts and figures to maintain accuracy\"\n ]\n },\n \"motivation\": {\n \"phrase\": [\n \"Creating procedures\",\n \"Privacy\",\n \"Finding the best possible outcome\",\n \"Detailed evidence\"\n ]\n },\n \"negotiating\": {\n \"phrase\": [\n \"Speak with precision\",\n \"Do your research beforehand\",\n \"Give them plenty of information\",\n \"Avoid taking their questions personally\"\n ]\n },\n \"pricing\": {\n \"phrase\": [\n \"Provide full item lists and breakdowns\",\n \"Demonstrate the logic behind your pricing\",\n \"Outline all the extra details like terms and conditions\",\n \"Be fully transparent about your benefits and limitations\"\n ]\n },\n \"product_demo\": {\n \"phrase\": [\n \"As you describe a feature, go deeper into how it works rather than just sharing what it does\",\n \"Avoid glossing over important details in your presentation\",\n \"Ask questions early on to try to understand what part of the product they are most interested in\",\n \"Expect to dive deep into certain areas and answer very specific questions\"\n ]\n },\n \"profile\": {\n \"overview\": [\n \"Paul is primarily driven by logic and efficiency.\"\n ]\n },\n \"recommendations\": {\n \"do\": [\n \"Use specific, blunt language, as they learn best through direct communication\",\n \"Bring up potential issues upfront, rather than dancing around them\",\n \"Address the meat of their concerns, even if it means diving into strenuous detail\"\n ],\n \"dont\": [\n \"Don't gloss over logistical issues or potential objections\",\n \"Don't prioritize smalltalk; focus on information specific to the topic or product\",\n \"Don't use overly-emotional language\"\n ]\n },\n \"selling\": {\n \"phrase\": [\n \"Discuss the cost breakdown\",\n \"Ask simple \\\"yes or no\\\" questions\",\n \"Ask them what problem they is trying to solve\",\n \"Be honest and direct about what you're offering\"\n ]\n },\n \"strengths\": {\n \"phrase\": [\n \"Solving problems without being swayed by emotion\",\n \"Directing others with precision\",\n \"Effectively gathering information\",\n \"Building impactful, effective systems\"\n ]\n },\n \"working_together\": {\n \"phrase\": [\n \"Give them space to work independently\",\n \"Do your research before asking questions\",\n \"Allow your ideas to be put to the test\",\n \"Maintain high standards for your work\"\n ]\n }\n },\n \"first_name\": \"Paul\",\n \"id\": \"6dcdb1af-a59d-4b44-b801-f6e4b9e56398\",\n \"images\": {\n \"disc_map\": \"https://api.crystalknows.com/images/disc_map/10.png\"\n },\n \"last_name\": \"Jones\",\n \"personalities\": {\n \"archetype\": \"Skeptic\",\n \"behavioral_traits\": {\n \"Dominance\": 61,\n \"Expressiveness\": 31,\n \"Leniency\": 46,\n \"Pace\": 46,\n \"Pragmatism\": 70,\n \"Risk-Aversion\": 61,\n \"Skepticism\": 70,\n \"Social\": 31\n },\n \"disc_degrees\": {\n \"c\": 75,\n \"d\": 25,\n \"i\": 0,\n \"s\": 0\n },\n \"disc_degrees_number\": 203,\n \"disc_intensity\": 43,\n \"disc_percentages\": {\n \"c\": 75,\n \"d\": 25,\n \"i\": 0,\n \"s\": 0\n },\n \"disc_type\": \"Cd\",\n \"enneagram_type\": null,\n \"myers_briggs_type\": \"ISTP\",\n \"overview\": \"Paul is primarily driven by logic and efficiency.\"\n },\n \"photo_url\": \"https://media.licdn.com/dms/image/D5603AQEehXYFrH2b-Q/profile-displayphoto-shrink_200_200/0/1675781609118?e=2147483647&v=beta&t=gXHvT2JyTfaL53HwBE3gfzuYRXkp3YMOWj37j3SNMSE\",\n \"qualities\": [\n \"Skeptical\",\n \"Pragmatic\",\n \"Accurate\"\n ],\n \"url\": \"https://www.crystalknows.com/p/6dcdb1af-a59d-4b44-b801-f6e4b9e56398\",\n \"verified\": false\n }\n}"}],"_postman_id":"41363099-6432-4fc6-bc88-1b6a216dcc90"}],"id":"258b4114-c749-4f00-aab4-ecaf9629df40","_postman_id":"258b4114-c749-4f00-aab4-ecaf9629df40","description":"","auth":{"type":"bearer","bearer":{"basicConfig":[{"key":"token","value":"your-api-key"}]},"isInherited":true,"source":{"_postman_id":"fd7e941e-e4ec-4950-af43-94fd0e6374b2","id":"fd7e941e-e4ec-4950-af43-94fd0e6374b2","name":"Crystal Developer API","type":"collection"}}},{"name":"Analysis API","item":[{"name":"Create Profile","id":"c2194c97-abcd-458a-bcbe-0e4a7e5f8d36","protocolProfileBehavior":{"disableBodyPruning":true},"request":{"method":"POST","header":[],"body":{"mode":"urlencoded","urlencoded":[{"key":"text","value":"\"Experienced Software Engineer with a demonstrated history of working in the information technology and services industry. Actively uses Ruby, Ruby on Rails, Go, AWS (s3, cloudfront, lambda, apigateway), and Bashfor work projects. Current favorite programming language is Go. Is fluent in German.\nHas worked as Test team lead, a build engineer, and as a backend developer.\"","type":"text"}]},"url":"https://api.crystalknows.com/v1/analysis/text?first_name=Paul&last_name=Jones","description":"Generate personality profiles by analyzing your own text samples and other attributes.
\n*Required Parameters:__*
\nAccepted Parameters:
\n{\n \"data\": {\n \"personalities\": {\n \"disc_type\": \"C\"\n },\n \"images\": {\n \"disc_map\": \"https://api.crystalknows.com/images/disc_map/11.png\"\n },\n \"content\": {\n \"profile\": {\n \"overview\": [\n \"This person is likely very curious and prefers to tackle challenging, complex problems. \",\n \"This person tends to be direct in verbalizing concerns without leaving anything up for interpretation, occasionally being blunt with feedback.\",\n \"This person is often intrigued by complex problems that require a comprehensive, precise solution in order to be solved.\",\n \"This person is primarily driven by logic: accurate, task-oriented, cautious, and logical decision-making.\",\n \"This person tends to be a problem solver who values logic, reason, and debate. \"\n ]\n },\n \"behavior\": {\n \"phrase\": [\n \"Having a well-organized area\",\n \"Making decisions based on logical analysis\",\n \"Experimenting with many solutions to a problem\",\n \"Providing clear expectations and guidelines\",\n \"Enjoying thorough spreadsheets\"\n ]\n },\n \"motivation\": {\n \"phrase\": [\n \"Accuracy & precision\",\n \"Fixing problems\",\n \"Order and organization\",\n \"Being correct\",\n \"Finding the best possible outcome\"\n ]\n },\n \"drainer\": {\n \"phrase\": [\n \"Meeting lots of new people at once\",\n \"Major or unexpected change\",\n \"Unreliable, unproven information\",\n \"When people disregard the rules\",\n \"Dealing with emotionally charged issues\"\n ]\n },\n \"communication\": {\n \"phrase\": [\n \"Start conversations with an issue to resolve\",\n \"Provide your reasoning before you get to the bottom line\",\n \"Remain logical and objective\",\n \"Ask lots of questions to keep their attention\",\n \"Trust that they will follow specific verbal instructions\"\n ]\n },\n \"meeting\": {\n \"phrase\": [\n \"Take time to thoroughly explain your idea\",\n \"Focus solely on the topic at hand\",\n \"Answer every question as precisely as possible\",\n \"Do your homework before a meeting\",\n \"Schedule your meetings at a precise time\"\n ]\n },\n \"selling\": {\n \"phrase\": [\n \"Make sure you're prepared for tough questions\",\n \"Explain how your product works\",\n \"Speak with clarity and specificity\",\n \"Present proven facts and statistics instead of stories\",\n \"Ask them what problem they is trying to solve\"\n ]\n },\n \"working_together\": {\n \"phrase\": [\n \"Demonstrate your expertise\",\n \"Count on them to keep things on track\",\n \"Recognize and trust his skill\",\n \"Set clear expectations\",\n \"Allow your ideas to be put to the test\"\n ]\n }\n }\n }\n}\n\nRetrieves assessment questions from Crystal's platform
\n{\n \"data\": [\n {\n \"id\": 4,\n \"options\": [\n {\n \"id\": \"4\",\n \"text\": \"restrained\"\n },\n {\n \"id\": \"67\",\n \"text\": \"decisive\"\n },\n {\n \"id\": \"101\",\n \"text\": \"chatty\"\n },\n {\n \"id\": \"136\",\n \"text\": \"traditional\"\n }\n ]\n },\n {\n \"id\": 10,\n \"options\": [\n {\n \"id\": \"10\",\n \"text\": \"fearless\"\n },\n {\n \"id\": \"73\",\n \"text\": \"inspiring\"\n },\n {\n \"id\": \"107\",\n \"text\": \"supporting\"\n },\n {\n \"id\": \"142\",\n \"text\": \"reserved\"\n }\n ]\n },\n {\n \"id\": 14,\n \"options\": [\n {\n \"id\": \"14\",\n \"text\": \"excitable\"\n },\n {\n \"id\": \"77\",\n \"text\": \"firm\"\n },\n {\n \"id\": \"111\",\n \"text\": \"obedient\"\n },\n {\n \"id\": \"145\",\n \"text\": \"critical\"\n }\n ]\n },\n {\n \"id\": 19,\n \"options\": [\n {\n \"id\": \"19\",\n \"text\": \"agreeable\"\n },\n {\n \"id\": \"82\",\n \"text\": \"hesitant\"\n },\n {\n \"id\": \"116\",\n \"text\": \"extroverted\"\n },\n {\n \"id\": \"150\",\n \"text\": \"blunt\"\n }\n ]\n },\n {\n \"id\": 103,\n \"options\": [\n {\n \"id\": \"3\",\n \"text\": \"calm\"\n },\n {\n \"id\": \"66\",\n \"text\": \"outspoken\"\n },\n {\n \"id\": \"100\",\n \"text\": \"precise\"\n },\n {\n \"id\": \"160\",\n \"text\": \"sociable\"\n }\n ]\n }\n ]\n}\n\nGenerate personality profiles by analyzing your assessment responses for questions fetched from the questions endpoint.
\nNote: Request body must contain response for every question.
\n*Required Request Body:__*
\n{\n \"responses\": [\n {\n \"question_id\": \"Integer or String - The question_id available in /v1/assessments/questions\"\n \"option_id\": \"Integer or String - The ID of the option chosen for a question.\",\n \"most_or_least\": \"String - can either be 'most' or 'least'\"\n },\n ...\n ]\n}\n\nAccepted Parameters:
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